Date:
This was a school and community intervention that targeted children at an early age to prevent and reduce underage alcohol use. This program is rated Promising. The treatment group showed statistically significant reductions in alcohol use, binge drinking, and successful alcohol purchases by young-appearing buyers, compared with the comparison group. However, there was no statistically significant difference between groups in attitudes toward substance use.
A Promising rating implies that implementing the program may result in the intended outcome(s).
This program's rating is based on evidence that includes either 1) one study conducted in multiple sites; or 2) two or three studies, each conducted at a different site. Learn about how we make the multisite determination.
A Promising rating implies that implementing the program may result in the intended outcome(s).
This program's rating is based on evidence that includes either 1) one study conducted in multiple sites; or 2) two or three studies, each conducted at a different site. Learn about how we make the multisite determination.
Program Goals
Project Northland was a school- and community-based, alcohol-use–prevention curriculum series that aimed to prevent and reduce alcohol use and binge-drinking by middle and high school students. It aimed to delay and moderate the onset of alcohol use, reduce use among youths who have already tried alcohol, and limit the number of alcohol-related problems experienced by young drinkers.
Target Population
The target population was students in middle and high schools. The program targeted schoolchildren who are before and at the age of early alcohol initiation and offered them prevention and knowledge. The program was also concerned with parental and community awareness, with a particular emphasis on the commercial sale of alcohol to underage drinkers.
Program Components
The program consisted of elements that targeted the student, the parents, and the community to provide a comprehensive environment for alcohol prevention. Project Northland contained:
- A social-behavioral classroom curriculum
- Parent involvement and communication programs
- Peer leadership in alcohol-free projects and activities
- A community task force
- Commercial outlet and community awareness campaigns
- Classroom involvement in the legal and social consequences and community responsibilities of underage alcohol use
While the classroom curricula focused on developing the participants’ knowledge of the consequences of alcohol use, the parent intervention provided parents with information and advice on how to communicate with their children about underage alcohol use. Project Northland also contained an important community element, encouraging students to develop and propose alcohol-free and alternative activities for their peers and emphasizing community organization of the participants. This was meant to create awareness around the school district of the dangers of alcohol use and also targeted commercial premises, encouraging merchants to refuse to sell alcohol to underage buyers.
These elements of the program were implemented in grades 6 through 9 and could be repeated with greater depth in grades 11 through 12 in the final years of high school.
Program Theory
The program was based on the social influences theory of behavior change and through its multiple components sought to intervene in both the supply and demand of alcohol to underage drinkers. The program involved an intervention on the environmental influences in the community that may affect the availability, possibility, and acceptability of underage drinking (Perry et al. 2002).
Overall, the findings across two studies were mixed. Looking at Project Northland implemented in a rural setting, Perry and colleagues (2002) found statistically significant differences in measures of alcohol use, binge drinking, and alcohol purchase rates between the treatment group who participated in the program and the comparison group who did not participate. However, looking at Project Northland delivered in an urban multiethnic setting, Komro and colleagues (2008) found no statistically significant differences between the treatment and comparison groups.
Because the studies that comprised this program’s evidence base did not demonstrate effects in a consistent direction, a single study icon is used to depict the extent of evidence. In addition, while the original Project Northland, which was developed in a rural setting, showed strong evidence of program effectiveness (see Study 1), later adaptations, which took place in an urban multiethnic setting, showed no effects on the targeted population (see Study 2). The evidence base suggests that this program may not be appropriate for implementation in all setting types.
Study 1
Alcohol Purchase Rates
At the posttest, results showed a reduction in successful purchase rates of alcohol by young-appearing buyers in the treatment group communities, compared with the comparison group communities. The successful sales to young-appearing buyers were 46 percent lower in all outlets and 81.7 percent lower in off-sale outlets in treatment communities, compared with comparison communities. This difference was statistically significant.
Alcohol Use
Perry and colleagues (2002) found that students in the Project Northland treatment group showed a reduction in alcohol use, compared with students in the comparison group, at the posttest. Among the treatment group participants, there was a 33-percent reduction in the usual increase of alcohol use and intention to use, compared with the comparison group. This difference was statistically significant.
Binge Drinking
The treatment group showed a reduction in binge drinking, compared with the comparison group, at the posttest. Among the treatment group, the usual increase of binge drinking was reduced by 50 percent, compared with the comparison group. This difference was statistically significant.
Study 2
Alcohol Purchase Rates
There was no statistically significant difference between the treatment and comparison communities in the alcohol purchase rates of young-appearing buyers at the posttest.
Substance Use
Komro and colleagues (2008) did not find any statistically significant differences in substance use (alcohol or drug use) between the Project Northland treatment group and comparison group at the posttest.
Attitudes
There was no statistically significant difference between the treatment and comparison groups in attitudes toward alcohol at the posttest.
Study
The 2002 Perry and colleagues study reports the long-term effects of Project Northland implemented in rural Minnesota. The study randomized 24 school districts into a treatment and a delayed program comparison condition in 1991, where they remained until 1998. This study sample is the class of 1998 and examines the long-term outcomes of the intervention. The treatment group consisted of 1,401 students, and the comparison group consisted of 1,549 students, with data collected at baseline in 1991 in the sixth grade and each spring of each year, from 1992 to 1998. The program was implemented in two phases. The first was delivered during grades 6 to 8 from 1991 to 1999. It included a classroom social-behavioral component as well as parent, community, and peer involvement. A brief five-session intervention that was applied in ninth grade concentrated on issues of alcohol use and road safety, around the age when the cohort would be eligible to drive. The second phase was implemented in grades 11 and 12, which made use of classroom curricula on the consequences and legality of teen alcohol use, material for parents to use in communicating with children about alcohol, print media circulated to commercial alcohol vendors in the school district, and community organizing campaigns promoting alcohol-free activities and reducing access to alcohol for high school students. The comparison schools were offered treatment on a delayed basis, with the first phase of the intervention in 1994 to 1997 and the second phase in 1998 to 2000.
The sample was 53 percent male, 93 percent white, and 5 percent American Indian. While the number of surveys completed was associated with baseline drinking (higher drinking linked to fewer completed surveys), this did not differ by treatment condition. Additionally, survey completion numbers were higher for whites than for nonwhites, though this association also did not differ by treatment condition. The surveys used a Tendency to Use Alcohol Scale, assessment of binge drinking based on the Monitoring the Future Study, and measures for peer influence, self-efficacy, and perceived access to alcohol. To assess the community action efforts to reduce commercial availability of alcohol to high school students, measurements were taken of the success rate of alcohol purchase attempts by young-appearing buyers. Telephone surveys were conducted with parents at grade 10 (n = 2,048) and grade 12 (n = 1,793) covering their acceptance of underage drinking, permissive norms, and opposition to alcohol-control policies and parental monitoring.
Data from the study was assessed using growth-curve analysis, a technique that identifies the patterns of changes over time and tests whether these patterns differ among treatment groups (or other subgroups). The study employed mixed-effects linear regression for repeated measures, using multilevel modeling of individual, school district, and treatment condition trajectories of alcohol use. Mixed-model regression analyses were used to analyze alcohol purchase attempts and the parent surveys. The authors did not conduct subgroup analyses.
Study
Komro and colleagues (2008) reviewed the outcome evidence of the impact of Project Northland implemented in an urban multiethnic setting in Chicago, Ill. (PNC), over 3 years. The study randomized neighborhoods as study units to either the intervention or the comparison ‘prevention as usual’ condition. The PNC intervention was designed to be implemented consecutively in the autumn of sixth to eighth grades. Ten study units received the PNC intervention with 32 schools, and the 12 comparison units had 29 schools. Assessments were made at baseline in fall 2002 in the sixth grade, and at follow-up points at the end of every school year of treatment: in spring 2003 of sixth grade, in spring 2004 of seventh grade, and in spring 2005 of eighth grade. Because of missing data at some follow-up points, the number of participants in the PNC group (n = 2,501–2,538) and the comparison group (n = 3,079–3,147) varied. While 5,812 students completed at least one survey, 2,373 students completed all four. The study sample was 50 percent male, 43 percent African American, 23 percent Hispanic, 13 percent white, and 75 percent received free or reduced-price lunches, indicating a low socioeconomic status. Forty-seven percent lived with both their parents, and 74 percent reported English as the primary language in the home. There were no statistically significant demographic differences between the treatment and comparison groups.
The study was interested in the alcohol and drug use outcomes of adolescents, but it also assessed parents, community leaders and commercial access to alcohol by underage drinkers. The study administered a student questionnaire assessing youth alcohol and drug use, behaviors and attitudes, parent and community leader surveys, and alcohol purchase attempts (using women at least 21 years old whom a panel judged to be younger appearing—i.e., underage).
Data was analyzed using mixed-effects regression models for the repeated measures testing for differences between intervention groups. Mean trajectories were modeled for each student, unit, and study condition (taking into consideration their internal variations—that is, across time, across students, and across units respectively) to perform the growth curve analysis. Analysis of parent and community leader surveys used mixed-model analyses of variance (ANOVA). The authors conducted subgroup analyses on level of participation in the program.
Subgroup Analysis
With regard to subgroup findings, Komro and colleagues (2008) found that within the Project Northland treatment group, higher participation in the “at home” section of the program showed a statistically significant association with lower drug rate outcomes; however, no other outcomes or program sections showed significant associations.
These sources were used in the development of the program profile:
Study
Perry, Cheryl L., Carolyn L. Williams, Kelli A. Komro, Sara Veblen–Mortenson, Melissa H. Stigler, Karen A. Munson, Kian Farbakhsh, Resa M. Jones, and Jean L. Forster. 2002. “Project Northland: Long-Term Outcomes of Community Action to Reduce Adolescent Alcohol Use.” Health Education Research 17(1):117–32.
Komro, Kelli A., Cheryl L. Perry, Sara Veblen–Mortenson, Kian Farbakhsh, Traci L. Toomey, Melissa H. Stigler, Rhonda Jones–Webb, Kari C. Kugler, Keryn E. Pasch, and Carolyn L. Williams. 2008. “Outcomes From a Randomized Controlled Trial of a Multicomponent Alcohol Use Preventive Intervention for Urban Youth: Project Northland Chicago.” Addiction 103(4):606–18.
These sources were used in the development of the program profile:
Fulkerson, Jayne A., Keryn E. Pasch, Cheryl L. Perry, and Kelli A. Komro. 2008. “Relationships Between Alcohol-Related Informal Social Control, Parental Monitoring, and Adolescent Problem Behaviors Among Racially Diverse Urban Youth.” Journal of Community Health 33:425–33.
Perry, C. L., C. L. Williams, S. Veblen-Mortenson, T. Toomey, K. A. Komro, P. S. Anstine, P. G. McGovern, J. R. Finnegan, J. L. Forster, A. C. Wagenaar and M. Wolfson. 1996. “Project Northland: Outcomes of a Community-Wide Alcohol Use Prevention Program During Early Adolescence.” American Journal of Public Health 86(7):956–65.
Age: 11 - 17
Gender: Male, Female
Race/Ethnicity: White, American Indians/Alaska Native
Geography: Rural
Setting (Delivery): School, Other Community Setting
Program Type: Alcohol and Drug Prevention, Classroom Curricula, Community Awareness/Mobilization, School/Classroom Environment
Current Program Status: Not Active
1616 Guadalupe Street, Suite 6300 Room 5285, 1329 SW 16th Street, P.O. Box 100177 15251 Pleasant Valley Road, P.O. Box 176 15251 Pleasant Valley Road, P.O. Box 176
Cheryl Perry
Professor and Regional Dean
University of Texas School of Public Health, Austin Regional Campus
Austin, TX 78746
United States
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Kelli Komro
Professor
Health Outcomes and Policy, University of Florida
Gainsville, FL 32610
United States
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Kris Van Hoof-Haines
Executive Director Content Innovations Management
Hazelden Publishing and Educational Services
Center City, MN 55012
United States
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Kaylene McElfresh
Special Projects and Training Manager
Hazelden Publishing and Education Services
Center City, MN 55012
United States
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